Field Marketing Specialist

About the Role
 
We are looking for a maternity cover position, fully remote role, starting in late February- September 2025.
 
Our Field Marketing Specialist will be an integral member of the global Fivecast Marketing team, supporting the execution of the global marketing plan across EMEA. They will help to drive awareness, lead generation and revenue growth for Fivecast across our customer base in national security, defence, law enforcement and corporate security.

This is a dynamic role that requires broad experience and capabilities across a range of marketing functions including events management, demand generation strategies and partner marketing. Success in this role requires a proactive mindset and a high level of initiative to be able to seek out marketing opportunities and execute flawlessly. This unique opportunity is for an early to mid-career marketing professional to gain experience in the diverse digital intelligence industry and make their mark with a rapidly growing scale-up. 



Responsibilities
Event Management – all elements of Fivecast presence at industry conferences and customer events from planning through to execution and performance reporting
Lead Generation - drive pipeline growth through webinar programs, content syndication programs, ABM campaigns, industry stakeholders and other lead gen initiatives as required. Track & optimize lead gen performance with the APAC sales team.
Partner Marketing - execute joint marketing campaigns and other initiatives with strategic APAC partners
Comms and PR: Support PR and Comms initiatives by drafting materials and identifying new vehicles and audiences to spread the Fivecast message in APAC.
Merchandise: ordering and tracking branded promotional items.
Support global marketing initiatives as required including content creation, campaign ideation and execution, website updates.
 
 
Required skills and experience


Bachelor degree in marketing or similar
3+ years’ experience in a field marketing role
Practical marketing skills and hands-on approach with a focus on execution
B2B event management experience
Experience working with sales teams to support pipeline generation
Some experience with Hubspot, ZoomInfo, GoTo Webinar and Wordpress or similar solutions advantageous
Excellent inter-personal and communication skills (both verbal and written)
Self-motivated, able to work autonomously and communicate with remote management for extended periods of time
Customer-centric, positive attitude, high energy, resourceful, self-motivated, takes intelligent risks and initiative.
Highly focused on ROI, outcomes, and action.
 
Additional experience that make strong candidates:


Experience in a SAS software or technology company
Experience in the Defence or Government Sector
Experience in marketing or business development for B2B enterprise software solutions
Content creation and digital, print and graphic design skills

To be considered for this role, click apply today. For more information you can call James Greenwell at people2people on 08 8317 4807

Operating for over 20 years in Australia, New Zealand and the United Kingdom, people2people, Edge Recruitment, Infront Sports and Frog Recruitment are your award-winning recruitment group and HR solutions provider. We are the 2024 Outstanding Large Agency, 2024 Excellence in Candidate Care and 2023 Excellence in Client Service RCSA Award winners. We mitigate our carbon emissions by measuring them and planting the equivalent in trees.

At people2people, Edge Recruitment, Infront Sports and Frog Recruitment, everyone is welcome and as an inclusive workforce, we encourage our employees, clients, and candidates to showcase their authentic selves.

Should you require reasonable adjustments throughout the recruitment process, we encourage you to make a request by phoning the above-mentioned recruitment consultant to discuss. In response to these requests, we will collaborate closely with you to implement the appropriate adjustments.